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1 Billion Reasons to Stop Comparing Pat McGrath to Kylie Jenner
Pat McGrath has done something amazing. Her beauty brand has recently crossed the $1Billion mark, offering another huge win for Black girls in beauty. Yet, while her accomplishment is monumental, it, confusingly so, stands in the shadow of another beauty brand that has not achieved half that McGrath’s has, and a lot of us, including myself are fed up by the comparisons.
Recently Forbes Magazine shared their cover of Kylie Jenner and (erroneously) called her a ‘self-made’ Billionaire. In truth, her three-year-old company is still shy of the mark.
Mere days after Forbes announced Kylie Jenner being $100 Million from the $1 Billion, it was announced that Pat McGrath Labs, celebrity makeup artist’s Pat McGrath’s own beauty line, actually reached the $1 Billion dollar mark.
McGrath’s company began in 2016 and became an instant hit. Her exclusive launches wrapped within iconic sequin filled pouched have only been met with praise and admiration.
My annoyance isn’t just Forbes or whoever else isn’t promoting McGrath’s success. (My gut feeling is that Forbes wanted someone from Gen Z on one of their covers to boost their own personal sales and Kylie, for them was the obvious pick.) Let’s face it; bring up a Kardashian or a Jenner and millions of people start paying…