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Whyte Chyna? Blac Chyna pedals $250 Skin Lightening Cream (that could do more harm than good)
As if by divine connection with an earlier piece on this here site on Black Fishing, we are back to talking about dysmorphic behaviors, only this time, we are talking skin lightening.
Yes it is a thing, and in fact it is something that we talked about quite literally 4 years ago in the product form of Whitenicious.
Whitenicious is actually not a new product but has been around some time now causing controversy. How it recently became relevant is that Blac Chyna, a personality most recently associated with the Kardashian/Jenner family has begun pedaling the skin bleaching creme. This product is actually not for sale in the States but is actually being sold in African countries.
So no, Blac Chyna herself has not created a skin lightening cream, but she is pedaling it. Whether she is doing it for relevancy or coin or attention, no one but she can say.
What is very clear is that there is a partnership between she and the original company created by Nigerian-Cameroonian star, Dencia. The Whitenicious x Blac Chyna Collection is being billed as “illuminating and brightening cream” that “lightens without bleaching skin out”.